Eddie Fieg is a freelance graphic designer and illustrator in Chicago, Illinois!

Paul J. Larson offers fundraising and marketing consulting services for performing arts organizations with hands-on, personal attention.

Mr. Larson's services are diverse and evolving; so an abstract brandmark (suggestive of theater stage spotlights) provides strategic ambiguity and appeals to his audience.

Eddie's Role: Brand Identity Development

Final logo for a business consultant

Bradford Allen Realty Services, a national commercial real estate company, provides a full array of brokerage services and expertise to entrepreneurial and corporate business entities as well as not-for-profit organizations.

At Bradford Allen, Eddie designed branding concepts as part of the agency's different business pitches. 363 West Erie is a brick, loft-style creative office building in Chicago's River North neighborhood. Eddie took inspiration from the hip, creative character of the building's office tenants.

One Lincoln Centre is a modern 16-story office building in Oakbrook Terrace, Illinois. Its impressive granite-and-glass architecture inspired this mark.

Eddie's Role: Brand Identity Development


Cleaning.com is a digital platform for scheduling home cleaning services.

The service's extended brand touchpoints (including these flyers and business cards) needed to: 1) mirror the friendly, warm tone of the website; 2) appeal to residents of Chicago's upper-middle class neighborhoods; and 3) begin standardizing a consistent visual identity system.

Eddie's Roles: Advertising Design, Print Design